Polymarket’s return to the U.S. is already drawing massive demand, with the platform’s mobile app waitlist climbing past one million users as it rolls out in limited early access.
The prediction markets company recently launched its U.S.-specific iOS app in a restricted beta, initially allowing only a small group of users to participate. Access remains tightly controlled, with most users placed in a long queue unless they receive an invite code and meet entry requirements.
Despite those limitations, interest has surged. The app is currently operating as a “sports-first” experience, focusing on event-based markets tied to major competitions, with broader categories expected to follow later.
COMPLEX SHOP: Shop the brands you love, anytime and anywhere. Uncover what's next. Buy. Collect. Obsess.
Industry data suggests Polymarket is already gaining ground against competitors. Journalist Dustin Gouker noted that during a recent market tied to The Masters, Polymarket’s U.S. platform generated roughly $255 million in trading volume, more than half of rival Kalshi’s $460 million on the same event. Those figures do not include Polymarket’s separate decentralized platform, which operates globally.
The relaunch marks a significant moment for the company, which re-entered the U.S. market after resolving regulatory issues tied to a 2022 enforcement action. Since then, Polymarket has positioned itself as a fully compliant platform under federal oversight, though its availability remains limited in several states.
For now, the app is only accessible via mobile and primarily supports sports-related markets. However, the company has signaled plans to expand into politics, culture, and other categories once the rollout progresses further.
'Eggslut' Is Coming to Canada: L.A.'s Viral Eatery To Open Two Downtown Toronto Locations
COMPLEX SHOP: Shop the brands you love, anytime and anywhere. Uncover what's next. Buy. Collect. Obsess.
Making Culture Pop. Find the latest entertainment news and the best in music, pop culture, sneakers, style and original shows.